Apple’s Sept. 9 launch may look very different from the usual September refresh. Apple will hold its “Surprise and shine” event at 10 a.m. PT, when it is widely expected to introduce the iPhone 18 Pro, iPhone 18 Pro Max and its first foldable iPhone.

Apple has confirmed the event, but not the devices, specifications or pricing. TrendForce said Sept. 3 that the foldable could start between $2,099 and $2,299, while the standard iPhone 18 and other lower-cost models are expected in the first quarter of 2027 — potentially leaving Apple’s fall 2026 lineup centered on premium devices.

iPhone 18 Pro upgrades look evolutionary

Apple’s Sept. 9 event…

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