The Samsung Galaxy S25 is expected to launch soon: here are the deals I predict

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It’s January, which can mean only one more thing – a new generation of Samsung Galaxy smartphones are likely just around the corner. Samsung has already teased the next devices in the range with an interesting reservation campaign and announced that the next Galaxy Unpacked keynote will take place on January 22nd.

The Samsung Unpacked event traditionally unveils the next generation of devices, so it’s time to get prepped for an upgrade if you’re interested.

As TechRadar’s deals editor, I’ve covered the launch of every generation of Galaxy devices for over four years, so I’m well-equipped to tell our readers what to expect. In short, it’s almost certain that the Galaxy S25, Galaxy S25 Plus, and Galaxy S25 (if the devices are dubbed so) will land discounts up to $1,000 off. Several major carriers may also entice potential upgraders by throwing in freebies – which I’ve laid out in more detail just below.

Note that I’ll be covering all the best deals once they land right here on-site, so don’t hesitate to check in after the keynote for recommendations. You can also see this week’s best cell phone deals. If you want promotions you can buy them right now.

Reservations for the next Galaxy device are live

The Galaxy S25 deals I predict later this month

When will preorders go live?

Generally speaking, Samsung usually starts preorders for new phones directly after the keynote unveiling; meaning it’s highly likely that the next range will be available to buy from January 22nd.

Samsung opened preorders directly after the keynote for both the Galaxy S24 in January and the Galaxy Z Fold 6 in July of 2024 so I’m anticipating the same scenario for this upcoming event. If memory recalls, preorders also went live at Verizon, AT&T, and other major carriers on the same day, so it’s likely we’ll have plenty of options for preorder deals.

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