Stranger Things season 5 trailer launch live: release countdown, and all the latest news and rumors on the hit Netflix show’s latest teaser

Did Netflix miss a trick with the Stranger Things 5 trailer launch date?

Amid the excitement over the imminent arrival of season 5’s first teaser, some fans were a little disappointed that it wasn’t released yesterday (July 15).

Why? Because Stranger Things celebrated its ninth anniversary on that date. The incredibly successful show’s first season dropped on July 15, 2016, so it would’ve been fitting if the final season’s trailer launched to coincide with the series’ birthday.

That’s a date that some devotees expected it to arrive on, too. As I covered in my Stranger Things season 5 trailer launch date article yesterday, there was evidence to suggest it could’ve dropped online on July 15. That said, considering the official Stranger Things Instagram broadcast channel indicated something big would happen on July 16, it was far more likely that today would be the day that a trailer would make landfall.

Stranger Things season 5 trailer launch date confirmed

How do I know that Stranger Things 5‘s official teaser is dropping today? Well, Netflix told us all yesterday (July 15).

Taking to its own and Stranger Things‘ official social media accounts, the streaming giant announced that the final season’s first trailer would premiere on July 16. That’s as good a confirmation as any, then!

I am curious about the timing of the trailer’s release, mind you. Ordinarily, Netflix doesn’t release a teaser for a new or returning TV Original until two months before they debut on its streaming platform. Then, their official trailer launches a month before they’re released.

So, why is Stranger Things 5‘s inaugural trailer dropping four months before it airs? Who know, but I’m not complaining.

Here we go, Stranger Things fans!

It’s almost time, Hellfire Club members! Stranger Things season 5 is still four months away, but Netflix is breaking with tradition and is set to release its first trailer today, aka July 16.

I’m Tom Power, TechRadar’s senior entertainment reporter and a Stranger Things fanatic, and I’m here to bring you the build-up to the teaser’s launch and its eventual release.

As you can see above, I’ve come prepared for the big occasion. So, join me, won’t you, in wearing your favorite Stranger Things apparel and let’s count down to the trailer’s arrival together.