Meta has spent years helping businesses advertise on Facebook and Instagram and talk to customers through WhatsApp. Now it wants its AI working deeper inside those businesses.
The company launched Meta Enterprise Platform on Monday, a new business focused on turning its AI models, agents, coding tools, and infrastructure into products companies can deploy themselves.
CEO Mark Zuckerberg called the platform the “next major pillar” of Meta’s business. Its initial technology stack includes the Muse agent, Meta Business Agent, Muse API, and Muse Code.
The move puts Meta more directly into an enterprise AI market already crowded with Microsoft…
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