Asia-Pacific companies are preparing to spend heavily on AI, but many still cannot prove what that spending is returning.
A new KPMG survey found that 70% of companies in the region plan to invest more than US$50 million in AI over the next 12 months. At the same time, only 5% said they have established ROI with demonstrated business outcomes.
According to KPMG, 81% of Asia-Pacific companies surveyed said AI is already delivering meaningful business value through productivity gains, cost savings, or revenue growth. That figure rose from 69% three months earlier.
Those numbers point to a measurement problem. Many executives see benefits from AI…
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