The May 18th issue of the Chicago Sun-Times features dozens of pages of recommended summer activities: new trends, outdoor activities, and books to read. But some of the recommendations point to fake, AI-generated books, and other articles quote and cite people that donât appear to exist.
Alongside actual books like Call Me By Your Name by AndrĂ© Aciman, a summer reading list features fake titles by real authors. Min Jin Lee is a real, lauded novelist â but âNightshade Market,â âa riveting tale set in Seoulâs underground economy,â isnât one of her works. Rebecca Makkai, a Chicago local, is credited for a fake book called âBoiling Pointâ that the article claims is about a climate scientist whose teenage daughter turns on her.
In a post on Bluesky, the Sun-Times said it was âlooking into how this made it into print,â noting that it wasnât editorial content and wasnât created or approved by the newsroom. Victor Lim, senior director of audience development, added in an email to The Verge that âit is unacceptable for any content we provide to our readers to be inaccurate,â saying more information will be provided soon.
Itâs not clear if the content is sponsored â the cover page for the section bears the Sun-Times logo and simply calls it âYour guide to the best of summer.â In a statement published to the newspaperâs website, the Sun-Times said the section was âlicensed from a national content partner,â which 404 Media identified as media conglomerate Hearst. The Sun-Times said it was removing the section from digital editions and updating its policies so that third-party content meets the paperâs standards and is more clearly identified.
The book list appears without a byline, but a writer named Marco Buscaglia is credited for other pieces in the summer guide. Buscagliaâs byline appears on a story about hammock culture in the US that quotes several experts and publications, some of whom do not appear to be real. It references a 2023 Outside magazine article by Brianna Madia, a real author and blogger, that I was unable to find. The piece also cites an âoutdoor industry market analysisâ by Eagles Nest Outfitters that I was unable to find online. Also quoted is âDr. Jennifer Campos, professor of leisure studies at the University of Colorado,â who does not appear to exist. Buscaglia did not immediately respond to a request for comment but admitted to 404 Media that he uses AI âfor background at timesâ and always checks the material.
âThis time, I did not and I canât believe I missed it because itâs so obvious. No excuses,â he told 404. âOn me 100 percent and Iâm completely embarrassed.â
Another uncredited article titled âSummer food trendsâ features similar seemingly nonexistent experts, including a âDr. Catherine Furst, food anthropologist at Cornell University.â Padma Lakshmi is also attributed in the piece for a quote she doesnât appear to have said.
News outlets have repeatedly run AI-generated content next to their actual journalism, often blaming the issue on third-party content creators. High-profile incidents of AI-generated content at Gannett and Sports Illustrated raised questions about the editorial process, and in both cases, a third-party marketing firm was behind the AI sludge. Newsroomsâ defense is typically that they had nothing to do with the content â but the appearance of AI-generated work alongside real reporting and writing by human staffers damages trust all the same.
Update May 20th: Added additional details about the Sun-Timesâ response to public outcry.
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