Apple’s rumored iPhone release schedule shake-up could be one of its worst ideas in years – here’s why

News Room

What does September mean to you? Maybe it’s about new beginnings as you return to school or college, or a time of change as the summer blends into fall.

For the tech world, September means one thing: new iPhones. Since the release of the iPhone 5 in 2012, the ninth month of the year has pretty much always seen the reveal of Apple’s annually-updated smartphone lineup.

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