‘Raising the bar for mobile photography’ — Vivo launches the X300 Ultra and its eye-popping 400mm telephoto attachment

News Room

  • Vivo has officially launched the X300 Ultra phone in China
  • The device comes with a huge 400mm telephoto lens attachment
  • It also offers additional lens add-ons and other photo features

Earlier in March at MWC in Barcelona, Vivo teased its new X300 Ultra flagship. But this wasn’t any old phone reveal, as the device appeared with an enormous 400mm telephoto lens attachment made by imaging firm Zeiss, leading us to wonder whether it could be the best camera phone ever made.

Well, the X300 Ultra has now been officially launched, but if you want to get your hands on it, note that it’s only available in China for now. Its price starts at 6,999 yuan (about $1,012 / £768 / $1,477 AUD), with the top-tier configuration going for 8,999 yuan (about $1,300 / £987 / $1,899 AUD). Details on a global release date haven’t yet been made public, so stay tuned for more information on that front.



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